Brandon

The refreshed logo design for DJ and producer Brandon is a strategic visual evolution. Rather than serving as a rigid anchor, this refinement is designed to support and elevate the artist’s existing brand identity.

The updated wordmark is not intended to be the sole centerpiece of the branding. Instead, it functions as a versatile tool that rounds off a broader, more cohesive visual strategy. By drawing directly from the typographic language already established within the "Brandon Universe," the design ensures seamless continuity while providing the necessary breathing room for future creative exploration.

Rooted in a core typographic concept, this project introduces a curated range of logo variants. These iterations offer a flexible framework, allowing the artist to weigh and reflect his individual preferences against an evolving creative vision.

Client: Brandon Hovsepian aka BRANDON
CI Concept: Studio Diemling